Capture and engage behaviors that represent your brand

We are excited to announce the availability of Interactions. A new way to capture all your customer interactions and create engaging customer experiences based on it.

11 October 2023

Oct 23 (1)

Get customers involved with your brand and capture the interaction. Engage further with personalized journeys. Drive community engagement and get your customers to share about themselves or show what they care about.

  • Post product reviews and share how products worked or fitted
  • Use repair or pre-used programs and incentivize customers to extend product life
  • Respond to preference quiz to cater for personalization
  • Engage in the circular economy (buy and sell secondhand)

By engaging your customers in more ways, you get to know them better. With Interactions your data becomes actionable in segmentation and personalization.

  • Create smart segments and target audiences based on their interests
  • Activate your audiences through all channels
  • Make data available and train store and support staff to take action

Interactions is a new API that helps retailers and brands capture interaction data beyond the typical purchasing actions and create engaging communication. You can capture interactions and have the event data actionable throughout Voyado Engage, allowing segmentation and creating target audiences.

More about loyalty and retention ➡

Introducing: Current Interest

We are excited to introduce Current Interest, a new feature combining the power of customer data in Engage with the product knowledge from Elevate.

Capture the customer interest as they search, browse, and view products on your website. Understand the brands, product types, or occasions they are interested in.

Create amazingly relevant re-targeting campaigns to win customers back. Inspire and engage with targeting based on who they are and what they are interested in right now.

Limit in Automation

We are excited to introduce an improvement in automation flows. A new split is available that can limit how many contacts that can pass.

Here are some examples of use cases:

Budget

Limit the number of contacts that can get SMS messages during a period to avoid exceeding the budget.

NPS

Don’t send NPS surveys too often to the same customer by combining a limited number of contacts in flows and quarantining those included this month for 90 days.

Contest

Run a sales campaign where only the first 50 who buy a product get to enter.

 

More product updates