202 million purchases. 5 consumer trends. Get all insights in Retail Radar 2023 .
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Voyado Engage

Grow your business with loyalty & retention

Voyado has been refining our loyalty offering since the beginning, the platform is built on decades of expertise on loyalty in retail. We love nothing more than helping our customers boost customer retention with a brilliant loyalty program.

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Why focus on customer loyalty?

It’s no secret that it’s more cost-effective to keep existing customers than to attract and acquire new ones. In fact, acquiring a new customer is five times more expensive than retaining an existing one, so focussing on customer retention with a loyalty program can really pay off.

  • Better use of marketing budget than acquiring new customers
  • Improve customer relations
  • Increase up-selling and cross-selling

How the loyalty & retention platform works

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Analyze
Average purchase, average receipt, frequency of visits, and frequency of purchases.
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Customized rewards
Letting customers collect points that convert into rewards is an easy and effective way to earn loyalty.
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Gamification
Get your customers collect stamps with a digital stamp card! This way of rewarding customers never gets old.
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Membership levels
Whether you call your levels rising star or legend or you create different avatars for levels of memberships – all members can be treated differently.

How loyalty & retention can benefit brands

150%
average customer loyalty increase
32%
average decline in marketing cost
84%
average upselling increase
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”Member sales have increased from 10% to 60% after introducing the reward program, and on average, loyalty members shop for 35% more than non-members.”

Øyvind Krohn, General Manager at Hageland

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Analyze your customer loyalty with Voyado

Can you analyze customer loyalty? It’s super easy when you can see all this in Voyado:

  • Contact base growth and quality
  • Average purchase & receipt value, visit & purchase frequency
  • Who shops where – store, online, or both?
  • Open rates, clicks, responses, plus additional sales
  • Customer lifetime value (CLV)

Curious about loyalty & retention?

See more features

Inspiring guides

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On demand webinar: The state of the new abnormal
Tune in to this webinar where we dive into today's retail and e-commerce scene where it's clear that there's no such thing called "business as usual". We have entered a state of a new abnormal.
Tune in to this webinar where we dive into today's retail and e-commerce scene where it's clear that there's no such thing called "business as usual". We have entered a state of a new abnormal.
Read more
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7 mistakes to dodge this black friday
In this paper, we examine some important and common areas where retailers invest time, money, and energy during times of economic uncertainty.
In this paper, we examine some important and common areas where retailers invest time, money, and energy during times of economic uncertainty.
Read more
How the omni-retailer Björn Borg reached a 5% conversion rate with SMS
On demand webinar: How the omni-retailer Björn Borg reached a 5% conversion rate with SMS
Listen to this webinar to hear Martina Lundberg, CRM Manager at Björn Borg, talk about how always staying relevant by working with personalization across several marketing channels is the way to go to maintain retention—and the specific results it has brought to the table.
Listen to this webinar to hear Martina Lundberg, CRM Manager at Björn Borg, talk about how always staying relevant by working with personalization across several marketing channels is the way to go to maintain retention—and the specific results it has brought to the table.
Read more