Many retail media tools sit next to your site and need an integration project to work with it. Voyado runs inside search, browse and recommendations, on your own customer and loyalty data, and goes live in weeks. Out of the box with Voyado Product Discovery.
Sponsored products appear in search results and category listings, and as sponsored recommendations. They use the same product data and shopper context as your organic results.
Audiences come from your own purchase, behavior and loyalty data, with no third-party cookies. Voyado Customer Engagement runs on the same customer data.
You set inventory, pricing and data use. Suppliers set up and run their own campaigns, so your team isn’t booking placements by hand.
Run campaigns across your channels from one interface, and see what each one led to.
In the Retail Media playbook, you’ll learn how to turn your traffic into a steady, high-margin revenue stream while creating better shopping experiences.
“We see strong potential in scaling up our retail media initiative. Voyado’s solution provides us with a platform that’s both powerful and easy to implement, enabling us to unlock greater value for ourselves and our brand partners. Ultimately, it’s about relevance for the end customer – giving them a better, more personalized experience on ahlens.se,”
Linnéa Mårtensson, Retail Media & Partner Manager at Åhléns.
Retail media from Voyado lets retailers sell ad space on their own channels to suppliers and brands. Sponsored products run inside search, category listings and recommendations, and are targeted with the retailer’s first-party data. Suppliers run their own campaigns. The retailer controls inventory, pricing and data use.
Voyado runs retail media inside search, browse and recommendations, and targets with the retailer’s own customer and loyalty data. Many alternatives are standalone ad tools that need integration, advertiser networks that bring their own data, or in-house builds that need engineering time.
No development project is needed. Retail media is part of the same software that runs search, browse and recommendations, so there are no extra integrations to build. You can be up and running within weeks.
Book a walkthrough with a member of our team to talk through your current set up, challenges and the additional value Voyado can drive for your business.
Our experts look forward to talking about how Retail media can unlock an untapped revenue stream.
