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Voyado is the Customer Experience Platform built exclusively for retail.

Making brands easy to love

In today’s hyper-competitive market, we help over 400 retail brands across 100 markets attract, convert, and retain loyal customers. With AI-driven CRM, loyalty, e-commerce personalization, and retail media, Voyado turns every interaction—online or in-store—into lasting growth. By combining customer data with product intelligence, we empower retailers to deliver the right message, product, or offer at exactly the right time. The result? Stronger customer relationships and measurable business impact.

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Our journey

Voyado was founded in 2005 in Norrköping, Sweden, with a simple vision: to create technology that empowers retailers while building a company culture people love. Today, with 350+ employees across Sweden, the UK, the Netherlands, and Germany, we are a leading European SaaS company dedicated to retail innovation.

Our flagship product, Voyado Engage, enables personalized communication, loyalty management, and campaign automation. In 2021, we expanded with the acquisition of Apptus, launching Voyado Elevate—an AI-driven engine for product discovery and e-commerce site search. Together, Engage and Elevate form a complete Customer Experience Platform designed to help retailers compete with global giants.

With H&M Group among our investors and a trusted customer base of 400+ brands, Voyado continues to expand across Europe. Backed by a strong partner ecosystem and wide integration capabilities, Voyado enables retailers to connect their entire commerce stack without complexity.

We help you grow

10K
Driving 10,000 visits to e-commerce websites per minute
5M
Powering 5 million searches every day
30M
Helping retailers execute 30 million emails each day

400+ brands thrive with us

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Working at Voyado

We’re nothing without our colleagues and always looking for new talent! What we seek? Individuals who are not only skilled and ambitious but also compassionate, curious, kind, and passionate about their work. It’s the commitment of those people that drives us forward, and there is so much more we aim to achieve.

Do you want to be part of an exciting growth journey into new markets? Let’s hope we’re a match made in tech heaven! And by the way, your well-being matters to us. That’s why we offer benefits designed to give you the time and resources to do what you love.

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Success stories