Deliver seamless shopping experiences across digital and physical stores—designed with the beauty industry in mind. Create engaging, high-converting journeys that respond to trends in real time. From GRWM inspiration to loyal communities, your retail companion is here to turn browsers into raving fans.
Cosmetics and beauty shoppers are often deeply loyal to brands while simultaneously looking to be whimsically inspired into creative self-expression. Retailers need a customer experience platform that unifies the data and makes it easy to understand the individual.
Product information from cosmetics or beauty suppliers often comes in a mix of languages, posing a challenge for shoppers searching for the right product. In addition, handling colors is a whole science of its own. Sweet Berry Kiss, #FF007F, or hot pink, anyone? A search that understands and handles mixed languages in product feeds, brand names with diacritics, and hex codes for color shades is a must-have for any beauty retailer.
Trends happen quickly in beauty and cosmetics, with a huge impact from both mega and more local micro influencers. Voyado’s advanced product intelligence ensures your merchandising aligns seamlessly with your business goals, while keeping a watchful eye on stock levels trends and product lifecycle.
We love all things customer and product data, and would love to chat about your brand’s individual challenges, and how our solutions can help.
The Voyado customer experience cloud includes all the features you need to create personalized one-to-one communication with your end-customers.
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