Exciting product news just in time for Black Week

Black Week performance enhancements

To secure the best possible performance during BW/CM, the Voyado Product team have been busy analyzing historical data to predict how much traffic we can expect during Black Week, and how much we need to scale our systems. Here’s a glimpse into some of the behind-the-scenes work we’ve been doing:

Resolving performance bottlenecks
We’ve scanned for misconfigurations that might cause performance issues, crashes or lock-ups. Our team has worked to identify and optimize these configurations, ensuring smoother operations for everyone.

Database enhancements
To improve speed and reliability, we’ve optimized database indexing. These tweaks are already making a noticeable difference in performance.

Network performance improvements
Anticipating a rise in network traffic during busy periods like BW, we’ve fine-tuned our systems to handle the increased load, ensuring stable and efficient connectivity even under heavy demand.

Proactive risk management
Knowing these weeks come with higher demand, we’ve identified potential high-load risks and taken preemptive actions to mitigate them.

This isn’t just a one-time effort—our development teams work year-round to implement improvements like these, so you always get the best experience possible. We will now enter a quiet period and pause new code releases during Black Week to avoid potential disruptions during this critical time.

Psst.. Have you heard that we’ll be sharing daily benchmarks during Black Week? Read more and sign up to get the insights here.

A new LLM-powered Product Classifier 🚀

We’re so excited to launch our new Large Language Model (LLM)-powered Product Classifier in Voyado Elevate, built to revolutionize product mapping and search precision across diverse languages and markets.

Traditional keyword-based classification systems sometimes fall short when dealing with linguistic complexities like synonyms, plural forms, or cross-lingual searches. These limitations can result in missed customer intent, inaccurate product matching, and inconsistent search results—especially in multi-market environments.

Large Language Models represent a game-changer in AI, capable of understanding language with unparalleled depth and precision. By analyzing context, semantics, and relationships between words, LLMs excel in handling linguistic nuances that traditional systems can’t match. Their ability to process vast amounts of data and adapt to new scenarios makes them a powerful tool for solving complex challenges like multi-lingual product classification.

What you can expect

Smarter cross-language support
By translating keywords and attributes into abstract concepts, our new classifier ensures seamless search experiences across regions. The result? Increased precision in search results, improved customer satisfaction, and higher conversion rates.

Enhanced query generalization
Recognizing nuances like synonyms and semantic relationships, it enables more accurate product discovery. This reduces the need for localized data and streamlines operations across markets.

Effortless market expansion
Expanding into new markets is easier than ever. With minimal dependency on localized data, you will have better scalability and can expand into new regions with minimal manual adjustments.

Build loyalty with Rating and Reviews

It’s finally possible to turn customer feedback into powerful marketing. With ratings and reviews on your site, you’ll boost your brand’s credibility and conversion rates. And by actively engaging with the ratings and reviews, you have a chance to strengthen your reputation and open the door to constant improvement.

Voyado Engage now integrates smoothly with Ratings & Reviews platforms like Testfreaks and Lipscore. This enables you to leverage unified data and create seamless communication connected to customer ratings and reviews.

Using reviews in your marketing is a fantastic way to build loyalty and drive purchase decisions. Read more here

Voyado is now integrated with the Delivery Platform Ingrid

E-commerce brands often face challenges with disjointed delivery communication, where branded, personalized messages—such as newsletters and order updates—are disconnected from generic, third-party delivery notifications.

Together, Voyado and Ingrid have built a seamless integration that allows businesses to manage all order-related communications directly through Voyado Engage, ensuring consistency and personalization throughout the customer journey.

• Delivery updates—such as shipping confirmations, tracking information, and delivery notifications—are sent using Voyado’s branded templates, aligning them with newsletters, abandoned cart emails, and other customer communications.
• You can personalize delivery messaging based on customer preferences and behaviors, leveraging Voyado’s robust data capabilities.
• Your customers will experience a consistent brand experience from purchase to delivery, with clear and reliable updates that reduce confusion and support inquiries.

This collaboration bridges the gap between marketing and logistics, enabling businesses to own the entire customer journey while enhancing engagement, trust, and loyalty.

Wishing you all a very successful Black Week!

/The Voyado team