12 tips for your B2C e-commerce site

There are a lot of similarities, and differences, between B2B e-commerce and B2C e-commerce, but the goal is always to sell products. This guide gives 12 tips aimed at B2C online retailers to keep up with the trends and help you grow your online B2C e-commerce online sales.

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Did you know that…

  • 88% of consumers trust online reviews as much as personal recommendations.
  • Only 12% of consumers ignore reviews before making a purchase.
  • 85% of consumers say they read up to 10 reviews before making their decision.
  • 50 or more reviews per product can mean a 4-5% increase in conversion rate.
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