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October updates – Ask more of your data and analytics

Good marketing and merchandising rarely stall for lack of ideas. They stall in the gaps between questions, reports, translations and page updates. One person collects the data, another organizes, and someone else has to visualize it. That's not the case for Voyado, as this month’s updates close some of those gaps. You can ask follow-up questions of your data without rebuilding a report, reach new prospects straight from TikTok, and keep pages in order with less manual effort. Ask more, query less, and prioritize action over analytical admin.

2 November 2026

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More data to explore, now with visual answers

Turn more of your data into a conversation about what’s working and what’s changing. Explore your sales, campaigns, automations, customers and loyalty, and ask follow-up questions as you go, without starting a new report each time.

And as answers now come back as charts, tables and KPI cards, the shape of a result is easy to read at a glance. A welcome flow that’s slipping or a loyalty segment that’s pulling ahead is visible in the chart itself, so you can see the story behind the numbers.

See what recommendations are actually worth

The recommendations report has been rebuilt from the ground up. It shows how much your recommendations are used and what they are worth, including revenue and profit driven by recommendations. You can pick any period, compare against the previous period, and filter by markets, touchpoint and algorithm. The table view drills down to individual recommendation IDs.

 

 

Run TikTok lead ads and sync them automatically to your CRM

Capture leads through TikTok lead ads and automatically sync them to Voyado Customer Engagement, ready for follow-up without manual transfers. Map consent preferences and use lead data to enrich customer profiles and create tailored segments.

You can also sync first-party audiences and lookalike audiences from Voyado Customer Engagement to TikTok. Together, these capabilities connect audience building and lead capture, making it easier to follow up with new contacts through personalized campaigns.

Read more here

AI translation now available for digital wallet

Translate your digital wallet content directly in Design Studio, with your tone of voice kept intact.

This means quicker market launches, less time coordinating translations across markets, and less copy-pasting, with less risk of losing your brand’s tone of voice along the way. It helps you feel local without feeling translated. AI translation will extend to new channels as they’re added to Design Studio, so the same workflow will cover more of your customer touchpoints over time.

Read more here

Faster, clearer merchandising in Pages

Pages is where merchandisers do most of their daily work, and it’s now quicker to manage.

  • Bulk actions: Select several products on the main product list, then pin, block or reorder them together.
  • Unpublished pages: Filter the pages listing by published status to find pages that were added but never published.
  • Out-of-stock pins: Pinned products that go out of stock can be treated as regular out-of-stock products and show as pinned again once back in stock.
  • Ownership: Pages show who created or last edited each page and who has it locked. Locked pages offer a view-only option in the popup.