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Author

Bodil Wicknertz

Bodil Wicknertz

As Product Marketing Manager at Voyado, Bodil leads the go-to-market strategy for Elevate—covering strategic merchandising, intelligent search, and retail media. She turns product features into clear value for retailers looking to grow smarter.

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All Blogs
Online merchandising
Online Merchandising Explained: What It Is And Why It Matters
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site search
Why Site Search Matters For Every Retail Website
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Personalizing each moment based on the shopper’s intent
Turning Shopper Intent into Personalized Experiences That Drive Conversions
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Key layers in retail for a truly personal experience for each shopper
Retail personalization strategies to boost loyalty and customer engagement
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Programmatic Retail Media Glossary: 2025 Key Terms
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3 ways to improve onsite personalization
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