Live webinar | 29 October | 13:00 GMT | 14:00 CET
For Ecommerce Managers, Heads of E-commerce and Digital Leaders looking to stay ahead of changing shopping behaviours.
Shoppers now describe what they want and expect AI to understand. That changes how they find brands, on your site and in AI assistants. Join Konrad Olsson (fashion and lifestyle expert) and Rasmus Holmgren (Voyado) to learn:
- The changing shopping journey: how AI is reshaping consumer behaviour and brand visibility.
- Beyond the search bar: Why product discovery is moving from keywords to intent-driven conversations, and how H&M cut zero-hit searches by 50%.
- What to do next: three actions your team can start on right away.