Your members forget their card. They skip the app. They give a wrong phone number at the till. And just like that, you lose the transaction, the data, and the next touch point. Digital wallet puts your membership pass inside Apple and Google Wallet. It’s loyalty built into payment your customers already trust.
Members link their payment card once, and it’s automatically connected to their Apple Wallet or Google Wallet pass. After that, checkout recognizes every purchase, and their points and rewards update instantly, right there in the wallet. They don’t need to carry a separate card or open a separate app. Loyalty becomes part of how they already shop, and timely messages give them a reason to come back.
Display interactive buttons on Apple wallet passes to surface current campaigns and personalized offers. What each member sees is based on their loyalty tier and points balance, so there’s no gap between noticing an offer and redeeming it. It turns the wallet pass into an active channel, without asking customers to open or download another app.
Members tap or scan at checkout, automatically recognized, no staff intervention needed. Every in-store visit becomes a CRM event. Your identification rate goes up. Your data gaps close. Your campaigns get sharper.
Rasmus Söderlund
Senior Manager Digital analytics & CRO at XXL
Keep loyalty top of mind by putting points, tier status, vouchers and rewards directly on the membership pass. Customers can see what they’ve earned and what’s available whenever they open their wallet, making rewards more tangible and giving them another reason to engage. No separate app or login required. Just add the pass to Apple or Google Wallet and it’s always within reach.
Send push notifications straight to your customers lock screen, geo-triggered when they’re near a store, event-driven when they hit a milestone, or campaign-based from your marketing calendar.
Most loyalty tools do one job — payment, identification, or loyalty. Digital wallet does all three, and it runs on the customer data you already have in your CRM. No second system to maintain, no syncing between tools. Your loyalty logic drives the wallet, and your marketing team stays in control.
Erfahre, wie andere Händler KI-gestütztes Customer Engagement, Product Discovery und Loyalty-Programme nutzen, um ihren Umsatz zu steigern – genau auf dein Business zugeschnitten, keine generische Standarddemo.
Die Customer Engagement Platform von Voyado vereint native Omnichannel-Loyalty mit Agentic AI, um personalisierte 1:1-Kommunikation zu ermöglichen, die den Customer Lifetime Value nachhaltig steigert.
